Today is your day Boomer! Look at the pie chart and realize we, Boomers, drink alot of wine. Maybe not as much as another generation, but still about 1/3 of all wine sold in North America! But...apparently, we are making new demands on winemakers for selection and options. According to a new article from the Canadian Press, Boomers often now choose smaller containers....bottles and cans. "Along with making wine more attractive to those looking to toss some in a backpack or sip on the golf course, the petite containers leave wineries with options for a potential shift in mindset as Canadians discuss the health benefits of reducing alcohol consumption." Remember, the latest recommendations from health experts say we should be reducing our wine consumption to about two glasses per week. So, smaller containers are better! As well, many wineries are now offering "light" wine.....that is, wine with less alcohol content. Often, I see 9% alcohol instead of 12-13%. "The can size also makes it attractive for events like a picnic or golf, is recyclable, and makes it easier for restaurants that might want to offer sparkling wine by the glass without opening an entire bottle. At the same time, the lower alcohol content makes it an option for people who might want a glass of wine without feeling the same effect that comes from a higher alcohol content." Hmmmm, drinking a smaller,light size for taste and enjoyment, rather than trying to get tipsy?! Options, options. Boomers, I think we like that. Cheers!

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