Today is your day Boomer! Do you mark Earth Day? Do you do anything special? Baby Boomers, in the past, have been accused of ignoring Earth Day.....every April 22....but, maybe, that criticism is unfounded. Research shows that Boomers do care about environmental issues — and they’re doing a lot more than talking about climate change. Mather Institute reveals that the majority of those age 55 and better believe that preserving the environment is a top priority, and they engage in a wide variety of environmentally friendly practices. “The Boomer generation has undoubtedly contributed to the longevity of Earth Day since it was introduced,” says Cate O’Brien, spokesperson for the Mather Institute. “Our recent study found that this age group is extremely concerned about issues including climate change and loss of biodiversity, and more than 90% of those surveyed say that they’re willing to make future changes in the way they live and work to help protect the environment." Nice....I knew we were better than other generations give us credit for! By the way, according to Wikipedia, Earth Day is an annual event. First held on April 22, 1970, it now includes a wide range of events coordinated globally by EARTHDAY.ORG including 1 billion people in more than 193 countries, and the official theme for 2023 is "Invest In Our Planet". Coming up this Saturday Boomers, let's do it! Cheers.